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Welcome to Marketing!    

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As we gear up for the 2024-2025 school year, I'm eagerly anticipating the start of my 23rd year at ACTC as the Business and Marketing Instructor. With a background in both business and education, I'm dedicated to offering a fresh and insightful perspective in our classroom.
 
I earned my bachelor's and master's degrees in business from Clemson University, completing my studies in 1992 and 1994, respectively. My journey in education continued as I pursued a master's degree in education from Furman University in 2009. Most recently, in May 2023, I attained my Master of Science in Instructional Design and Learning Technology from Anderson University. 
 
In my classes, I prioritize hands-on experiences to engage and inspire students while honing their business and marketing skills. Through engaging in project-based learning, we focus on building both the hard and soft skills needed for success in both college and the professional world. Students actively participate in simulations, presentations, performance tasks, and collaborative projects to showcase their progress and skills.
 
I firmly believe in granting students autonomy and ownership of their educational journey. Thus, I encourage their voice and choice in project work, fostering a sense of empowerment and investment in their learning. In lieu of traditional assessments, I emphasize the creation of portfolios and authentic projects, offering a comprehensive reflection of each student's growth and achievements.
 
I am excited about the upcoming academic year and the potential for collective achievement and growth. Should you have any questions or concerns, please do not hesitate to reach out. Let's make this academic year truly exceptional!
Brian McClain
Learning Designer/ Facilitator for Business & Marketing
864-847-4121 ext. 3350
Fax:  864-847-3539 

Education  
B.S. in Management, Clemson University (1992)  

Master of HR Development,
Clemson University (1994)  

M.A. in Education, Concentration in School Leadership Furman University (2009)  

M.S. in Instructional Design and Learning Technology Anderson University (2023)   

SC Areas of Certification
Business Education
Secondary Principal
Secondary Supervisor
Vocational Center Director

SC Certification Endorsements
Online Teaching
English for Speakers of Other Languages (ESOL)
Read to Succeed

Other Certifications
Google Digital Marketing & E-commerce
Hubspot Digital Marketing
HubSpot Digital Advertising
HubSpot Content Marketing
Hubspot Social Media Marketing
YEScarolina Entrepreneurship Certification
AICPA High School Advanced
Accounting Certification  

Business Experience (1992-2002) Human Resources Marketing/Advertising
Operations Management
Customer Service
Inventory Control
Merchandising
Budgeting
Loss Prevention